FITYES

role

UI/UX Designer, UX Researcher

tools

Figma, Illustrator, Photoshop

team

Personal Project

Duration

4 Weeks

1. INTRODUCTION

FitYes is a health and fitness mobile assistant. It combines two vital components of a successful fitness journey — nutrition tracking and workout guidance. Whether you're a seasoned gym goer, or a complete newbie, FitYes will provide you with the necessary tools to keep you on track and motivate you to reach your goals.

2. THE PROBLEM

Fitness beginners often struggle to navigate the complexities of the fitness industry and the intimidating gym environment. This is often compounded by the need for effective calorie tracking.

"Embarking on my fitness journey was like entering a maze. The gym was intimidating, and counting calories seemed like a daunting task. It felt like I needed a guiding hand just to get started and stay on track."

3. RESEARCH AND DISCOVERY

A competitive analysis was conducted to understand the strengths and weaknesses of existing apps in the health and fitness space, and to identify opportunities for FitYes to stand out.

Existing health and fitness apps often focus on separate aspects such as nutrition tracking or workout plans, leaving users to navigate between multiple platforms to access the comprehensive support they need. This fragmented approach poses a significant obstacle for individuals who desire detailed step-by-step workout guides tailored to their fitness level, combined with calorie tracking capabilities, all within a user-friendly and inclusive platform.

After conducting thorough user research and analysis, I developed a user flow to guide the design of the FitYes app. This user flow illustrates the logical sequence of screens and interactions that users will experience when interacting with the app.

5. USER TESTING

A screener was used to select participants for prototype testing. It aimed to identify individuals interested in improving their physical health by asking the following questions:

Do you currently own a gym membership?
On a scale of 1 to 5, how active are you? (1 = low activity, 5 = daily exercise)
Are you following a specific dietary plan?
Are you motivated to enhance your physical activity and embrace a healthier lifestyle?

This screening process ensured the inclusion of participants committed to fitness and excluded those with no interest in improving their health.

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After meeting with 5 potential users from different backgrounds, I received useful feedback and reiterated on my design.

BETTER CONTRAST

Enhanced readability and accessibility through a design system overhaul.

EASIER NAVIGATION

Streamlined user experience with improved, intuitive controls.

IMPROVED VISUALIZATION

Enhanced goal tracking and tutorial clarity for a more user-friendly interface.

After conducting thorough user testing, I undertook a comprehensive overhaul of the design system. As a result, I strategically revised the color palette to enhance contrast, ensuring optimal readability and visual accessibility. Bright, attention-grabbing colors were selectively reserved for buttons and important information, creating a cohesive and user-friendly design that aligns seamlessly with user preferences and needs.

4. FINAL DESIGN

ONBOARDING

A simple onboarding questionnaire for first time users will help determine user needs. By understanding your needs, FitYes creates customized plans tailored to your goals.

CALORIE TRACKING

Experience the FitYes app's powerful calorie tracking feature in action. Effortlessly monitor your calories to achieve your fitness goals with precision and ease.

WORKOUT GUIDE

Elevate your fitness routine using our workout planner. Craft tailored plans aligned with your goals, transforming your aspirations into achievable milestones.

1. LEARNINGS

User-Centered Iteration: Through focused user testing within tight time constraints, I garnered insightful feedback that informed the evolution of FitYes. This experience highlighted the value of rapid, iterative design in delivering user-centric solutions within a limited timeframe.
Design System Impact: Despite time limitations, the design system overhaul post-user testing showcased the effectiveness of strategic decisions. Adapting color contrast and button usage reinforced the principle that even under time constraints, thoughtful design modifications can yield substantial enhancements.
Holistic Fitness Solutions: Developing FitYes as a comprehensive fitness assistant, while managing project timelines, underscored the importance of efficiently balancing feature implementation. This experience highlighted the need for strategic prioritization and swift execution in achieving holistic user solutions.